LE BON MARCHE, Paris, France, "When it rains, we share our umbrella, if we have no umbrella, we share the rain", photo by Benjamin Raimondi. Visual merchandising. Retail store display. Women's clothing and accessories.
This Visual Merchandising install was created as a social media campaign for Mother’s Day, for one of our large retail clients. With an emphasis on hand illustrated, watercolour florals, all painted in-house with our graphics team, these were transferred onto floor stickers and custom shaped backdrops. Visual merchandising. Promotional product launch. See full video on our YouTube channel: https://youtu.be/OVpjeORh83Q