"It's a whole new clientele that this concept is going to appeal to," Caminada adds. "It's uncharted territory and it's going to be an eye-opener to a lot of people who are not into the traditional yachting world -- they might think, 'Now, this is something I'd like to do with a boat.'"
"People like to do new things, and one of those is to visit new places and do expeditions," Caminada says. "A younger generation of superyacht owners, or potential owners, want to do things like go in a helicopter or go skiing, or look at marvelous wildlife. But until now, superyachts have not been capable of doing that. This is the first boat of its kind."