A book that challenges the 'MBA paradigm', The Golden Crossroads sets potential new directions for business leaders and brand marketers. It does so by looking at the field of fine arts, design and culture as an alternative source of inspiration for ways to work. This book offers a mix of 38 qualitative and quantitative research-based findings to give inspiration by presenting ways of working and other "secrets of the trade" from the world of fine arts and design.
In 2001, Collins embarked on a mammoth five-year research study to work out how companies can migrate from being merely good to being great. First you raise your company standards from good to great, and then the resulting organisation will truly be built to last.
How to Use Graphic Design to Sell Things, Explain Things, Make Things Look Better, Make People Laugh, Make People Cry, and (Every Once in a While) Change the World: Michael Bierut: 9780500518267: Amazon.com: Books
Compound Effect: The premise is simple—the small, everyday actions that you take ultimately determine your success in life. If your day is filled with self-destructive habits, this will have a negative, compounding effect on your life. However, if you commit to doing daily, goal-specific habits, then success isn’t that hard to achieve. See 6 other of the best personal development books you NEED to read: http://www.developgoodhabits.com/good-book-suggestions-2015/
This is a discussion of how we can apply the new science of choice architecture to nudge people towards decisions that will improve their lives by making them healthier, wealthier, and freer. Every day we make decisions but unfortunately, we often choose poorly. We can understand how people think and design choice environments that make it easier for people to choose what is best for themselves – a nudge in the right direction without restricting freedom of choice.