The Evolution of My Planners -- When I graduated college more than a decade ago, my mom bought me a leather, business sized portfolio. Made of beautiful, rich black leather, I… Honestly had no idea what to do with it. It sat in my desk for a few years (sorry, Mom) until I began interviewing in supposed greener pastures.
Shopping for Your Marketing Team -- Sutton Creative Studios -- Shopping for your marketing team should never be handled lightly, however just as I told this gentleman, make sure they know social media before paying a retainer. (Read more)
Just like my neighbor using the leaf blower on the snow, many small business owners are using antiquated or inefficient tools to run their business on a daily basis. These outdated tools take extra energy and effort, and often leave the owners feeling dejected, defeated, and, well, broke. They have wasted so much time being inefficient with small tasks that when it comes to helping their clients and/or customers, they are wiped out or the day is over.
Know the Scope -- As a contractors and small business owners we all need to be protective of our time. It is our right and duty to know the scope of the work before accepting a contract to complete the work. If you ask the client to see the documents before the work is awarded – be leery. (Read More)
Check the Outbox -- What I never want to see when I restart my computer, however, is a number, a big number, next to my ‘outgoing mail’ folder in Outlook when it relaunches. In this technological age the last thing I feel I should have to do is check the outbox. To me, it’s the equivalent of looking out the window to make sure the red flag is down on my mailbox at the end of the day. When I push “Send” I expect my email(s) to send. Period.