The Real Secret of How To Get the Sign Up Nothing else matters in your business if good sales and marketing is not being used, This means t...

Over the summer, we made some homemade musical instruments and had so much fun with them. So, I decidecd to try another kind of instrument this week. We made some bead drums and they were really a hit with the kids. I actually saw these in a magazine, but it was instructions with wood. Since …

This is an example of good content marketing. Both the direct email from AddThis and the story they tell from Virginia Tech accomplishes the following: (1) it tells a story that solves a problem, (2) it explains how to solve it, (3) it is a topic [web conversions] that the targeted audience will be interested in.

How to Create Customer Profiles to Reach Your Target Audience :: A useful customer profile (aka a persona) is akin to a comprehensive how-to guide on reaching your ideal customers. It gives you a structured look at their goals in trying your product, the features and content that matters most to them, and the messaging that will help them find you in the first place. #Personas

Pew has released a new report today detailing America’s usage of social networking tools, and much of the report confirms things many people already suspected. First there’s Facebook. It remains the undisputed king of social networking, with a reported 72 percent of Internet users having an account with the service. Of those, an estimated 70 percent…

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