It's always fun to get a peek at the booths and new cards showing up at the National Stationery Show each year. We've been stalking the #nss tag for days now, and this year we found a few favorites via Instagram, or emailed for our yearly round-up. Let's take a look shall we? Yellow Owl Workshop Booth #1756 Had an electric booth! Always love seeing what Christine Schmidt is up to. Loving her new prints! She never ceases to amaze us! Shop: yellowowlworkshop.com Insta: @yellowowlworkshop Sea and Lake Paper Co. Booth #1242 A cute little company out of Toronto! Lots of nice hand lettering action happening here! Shop: seaandlake.etsy.com Insta: @seaandlake Clap Clap Design Booth #1446 Love finding these "new to us" stationery brands! Check out Clap Clap out of Los Angeles! Love her scented cards! Shop: clapclapdesign.com Insta: @clapclapdesign Katie Leamon Booth #1443 A luxury card & stationery brand based in London. With a design studio in London, and a family run production studio in the English countryside, they design, create & make hand finished collections of original paper products. Site: katieleamon.com Insta: katieleamon PSA Essentials Booth #1653 An adorable booth from PSA Essentials. Love the giant envelope! Site: psaessentials.com Insta: @psaessentials The Paper Cub Co. Booth #2159 Hand-pulled, screenprinted paper goods out of Winter Park, Florida Site: thepapercub.com Insta: @thepapercub Paula and Waffle Booth #2168 Pretty cards out of Brooklyn from Paula and Waffle! Love the gold foil apple! Site: paulaandwaffle.com Insta: @paulaandwaffle Steel Petal Press Booth #1962 Adorable letterpress out of Chicago. Site: steelpetalpress.com Insta: @teelpetalpress Little Print Design Booth #2054 A boutique stationery and paper company specializing in handlettering out of San Diego, CA. Site: littleprintdesign.com Insta: @littleprintdesign Our Heiday Booth#2165 Love the painterly backgrounds with handlettering from Our Heiday out of Los Angeles! Site: ourheiday.com Insta: @ourheiday Stay tuned for Part II!