This iPhone case has a great vintage americana design. The wooden texture on the top is a nice touch and looks polished. The white and red stripes are repeated in sort of a chevron fashion which is less plain and boring than regular, horizontally-aligned stripes can be. They then contrast with the blue in a way that is reminiscent of the American flag, which many consumers will enjoy. I would like to design things that consumers can relate to that is also organized nicely.