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Great use of panning shot, after effects, graphic tracking, high angle/birds eye view shot, close up, editing pace, stop motion and time manipulation, Notice that becuase the distribution will be instagram - they MUST USE extreme close ups so it can be seen (as it is usually consumed/viewed by the audience on a small screen).

See the kikki.K Mountains Collection Come to Life. Excellent use of stop motion animation - see how the slogan "escape to the mountains" sets the tone of the ad?

http://www.canneslionsarchive.com/winners/entry/557324/beds Finalists from this years Cannes Lions festival of creativity. clever use of green screen compositing.

from AdWeek

How Instagram Is Changing the Way Brands Look at Photography, Online and Beyond

A little lovin’ conquers all. Clever ad. Can you see how this could have been created in After Effects from a photoshop/illustrator layered composition?