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We turned to Asketic with a concrete vision – to create a brand for an international market. We were an exportable product produced in Latvia with a design that could compete with similar products in the global market. We had worked with the old brands and their graphic versions but this time Matīss and I had an agreement – before we talk to Asketic we would agree amongst ourselves that we would not put any creative limitations on the result – we would accept whatever was offered.

We turned to Asketic with a concrete vision – to create a brand for an international market. We were an exportable product produced in Latvia with a design that could compete with similar products in the global market. We had worked with the old brands and their graphic versions but this time Matīss and I had an agreement – before we talk to Asketic we would agree amongst ourselves that we would not put any creative limitations on the result – we would accept whatever was offered.

The Maffra Cheese Company, located in the heart of Gippsland's dairy  country, has a reputation for producing some of Australia's finest Cheddar.  The brief to Brand Society was to develop a clear brand strategy for the  local supplier, to successfully launch their range of speciality cheeses  into the retail market.

The Maffra Cheese Company, located in the heart of Gippsland's dairy country, has a reputation for producing some of Australia's finest Cheddar. The brief to Brand Society was to develop a clear brand strategy for the local supplier, to successfully launch their range of speciality cheeses into the retail market.

Logo, brand identity and illustrative packaging by Asketic for raw food and ingredients business The Beginnings.

Logo, brand identity and illustrative packaging by Asketic for raw food and ingredients business The Beginnings.

"We want a packaging design which will introduce in the most definitive way a radical line of food products. They are actually more of 'food principles', as they all suggest a new, health-smart and taste-full way of life. We want the design to be equally innovative." I think they nailed it.

"We want a packaging design which will introduce in the most definitive way a radical line of food products. They are actually more of 'food principles', as they all suggest a new, health-smart and taste-full way of life. We want the design to be equally innovative." I think they nailed it.

On the Greek island Kythnos is a beekeeping family business called Gonidis.  For 15 years, they’ve worked to harvest organic thyme honey, and they have  finally decided to create their very own brand.

On the Greek island Kythnos is a beekeeping family business called Gonidis. For 15 years, they’ve worked to harvest organic thyme honey, and they have finally decided to create their very own brand.

Seoul food: New York-based Kimchi Kooks put a modern twist on classic Korean fare | Lifestyle | Wallpaper* Magazine

Seoul food: New York-based Kimchi Kooks put a modern twist on classic Korean fare | Lifestyle | Wallpaper* Magazine

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