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Big Data is top of mind for all key stakeholders within large enterprises today, and data mining is a current hot topic

Big Data is top of mind for all key stakeholders within large enterprises today, and data mining is a current hot topic

Isn’t Big Data Really About All Data?

Isn’t Big Data Really About All Data?

There’s a lot of confusion about the term “Big Data.”  Big Data essentially refers to the fact that a lot more data exists today than even a few years ago and there’s a desire to somehow aggregate all of this data from multiple sources and synthesize it in a way that drives more informed business decisions.

There’s a lot of confusion about the term “Big Data.” Big Data essentially refers to the fact that a lot more data exists today than even a few years ago and there’s a desire to somehow aggregate all of this data from multiple sources and synthesize it in a way that drives more informed business decisions.

What Big Data Knows About Us

What Big Data Knows About Us

New Republic writer Paul Rosenzweig got to see what Acxiom, a large-scale commercial data aggregator, had collected about him.

Big Data: Coming Soon to Your Bra? Really??

Big Data: Coming Soon to Your Bra? Really??

Big Data Divide: The challenge of a modern-day data and analytics platform when you’re not Google (Part 1 of 2)

Big Data Divide: The challenge of a modern-day data and analytics platform when you’re not Google (Part 1 of 2)

Big data is a big issue for marketing

Big data is a big issue for marketing

Big Data, Big Promise

Big Data, Big Promise

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