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Consumer Journey touch-points ZMOT McKinsey. Understanding your customer buying decision journey http://www.smartinsights.com/marketplace-analysis/consumer-buying-behaviour/what-influences-purchase/?utm_source=twitterfeed&utm_medium=facebook&utm_campaign=Feed%3A+smartinsights+%28Smart+Insights+%3E+Succeed+Online%29

Consumer Journey touch-points ZMOT McKinsey. Understanding your customer buying decision journey http://www.smartinsights.com/marketplace-analysis/consumer-buying-behaviour/what-influences-purchase/?utm_source=twitterfeed&utm_medium=facebook&utm_campaign=Feed%3A+smartinsights+%28Smart+Insights+%3E+Succeed+Online%29