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April 1942 - dimmed lights during wartime. Times Square's Glitz & Grime Photographed: Gothamist

vintage everyday: Photo of Times Square April lights being dimmed to conserve energy during WWII

Fred Stein - Billboard, Times Square, New York City, 1948. S) TE NOTO AUSENTE

Billboard, Times Square, New York City, 1948 Fred Stein

Paramount Theatre in Times Square after a heavy snowstorm - 1947

Not originally published in LIFE. blizzard New York City, December 1947

Times Square Camel sign, Hotel Clardige, 44th Street and Broadway. 1948. The sign, designed by Douglas Leigh, blew a five foot smoke ring every five seconds. It was on the side of the hotel from 1941-1966.

Smoking Billboard Times Square New York 1948 Photo: Willem van de Poll

Looking west across Broadway at the southwest corner of 46th Street. Shown are: a full view of the large billboard atop The Victoria Theater for About Mrs. Leslie, a Dutch Masters Cigar

Looking west across Broadway at the southwest corner of Street. Shown are: a full view of the large billboard atop The Victoria Theater for About Mrs. Leslie, a Dutch Masters Cigar

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