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Mark Cooper, co-founder of Offerpop, kicked things off by asking the panel what second screen was for them. Lost Remote’s Natan Edelsburg replied that it was things like live streaming of events, like the recent MTV VMAs, where it’s more about the content than the technology involved.

Why Choose a NADCA Member? | NADCA NADCA is a trade association comprised of about 1,000 companies in the HVAC inspection, maintenance and restoration industry who have signed the NADCA Code of Ethics, and they have also invested time and resources into industry related training and education.

SINGAPORE – Groupon, Deal and Plus! Big Deal top the deal-buying industry in Singapore, according to first quarter data from AllDealsLeak (ADL), an ecommerce information and measurement company.

8 Ways To Build Customer Relationships With Email Marketing: For a B2C business, its essential to build customer relationships! Customers arent buying your products and services, theyre investing in a stronger relationship with your brand! If youve built a strong rapport and shown that you understand your customers... - http://www.bjcbranding.com/build-customer-relationships/

from socialmediaexaminer.com

Kickstarter, How Crowd Funding is Changing Business

from Harvard Business Review

A Futurist Looks at the Future of Marketing

Insights from Gerd Leonhard on the marketing trends you should be paying attention to now.

Instead of trying to be ‘everything to everyone’ and obsessing over competitive one-upmanship, the smarter companies put their ears to the tracks, and began to reap the benefits of a few years’ worth of data. Analysis of their own customers’ spending habits combined with industry-wide research shed light on the daily deal consumer.