Mark Cooper, co-founder of Offerpop, kicked things off by asking the panel what second screen was for them. Lost Remote’s Natan Edelsburg replied that it was things like live streaming of events, like the recent MTV VMAs, where it’s more about the content than the technology involved.
That could mean snow or subfreezing temperatures, as well as strong winds or even ice or heavy rain storms. Winter storms, which often affect North Georgia, result in extreme cold, downed power lines and blocked roads and highways.
Three key findings from our study: When brands provide a social experience, people are more likely to pay attention. In our study, 62% said they were more likely to engage with social brands. Consumers are more willing to share content when it’s social content. 60% said the integration of social media makes them more likely to share. Most people are already using social information to make purchasing decisions. In fact, nearly two-thirds have already done
More people are buying on-the-fly because they can. And this is where companies like Groupon, Rue La La and Gilt come in. They cater to the mobile shopper, which is evolving to be all shoppers. eBay figured this out long ago and has prospered from it.