Mark Cooper, co-founder of Offerpop, kicked things off by asking the panel what second screen was for them. Lost Remote’s Natan Edelsburg replied that it was things like live streaming of events, like the recent MTV VMAs, where it’s more about the content than the technology involved.
Microsoft is taking part a new industry group, the CardLinx Association, that will attempt to create standards for connecting daily deals from a variety of services directly to user’s credit cards. They say the goal is to eliminate the “friction” caused by requiring users to show or print off a coupon when redeeming a daily deal.
Why Choose a NADCA Member? | NADCA NADCA is a trade association comprised of about 1,000 companies in the HVAC inspection, maintenance and restoration industry who have signed the NADCA Code of Ethics, and they have also invested time and resources into industry related training and education.
Daily deal sites have also taken advantage of the increasingly connected population, with the number of mobile internet connections growing during the five years to 2013. According to IBISWorld Industry analyst Deonta Smith, “while industry revenue is expected to grow 15.2% in 2013, some problems have arisen along the way”