Panamericana school of Art and Design: The campaign of this week comes from Brazil and was created for a school of art and design. The concept is that creativity is worth more than it costs. The translation of the concept is shown with three major works of contemporary art, Wheel Bike by Marcel Duchamp, Campbell's tomato soup by Andy Warhol and lobster telephone by Salvador Dali. Their cost of achieving is much less than the creativity of their authors.
PUBlicité : Designing - College for Creative Studies (United States) Young artists are addicted, they spend hours and hours perfecting their craft. They can't help themselves. Their parents are generally less enthused with their child's artistic aspirations, wishing they'd go to school to become a doctor or a lawyer instead. The College for Creative Studies “Talk to your kids about art school” campaign plays up the duality of this relationship by mimicking anti-drug PSA's.