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Getting most of the credit for Kroger's marketing success story have been analytics by Dunnhumby USA, owned 50% by Kroger and 50% by Dunnhumby Ltd., which in turn is owned 100% by U.K. retailer Tesco. Dunnhumby USA manages data from Kroger's loyalty-card program to tailor offers to the retailer's customers and plan joint marketing programs with suppliers.  Dunnhumby CEO Stuart Aitken said 95% of Kroger's sales growth during the past decade has come from existing customers, a testament to…

Getting most of the credit for Kroger's marketing success story have been analytics by Dunnhumby USA, owned 50% by Kroger and 50% by Dunnhumby Ltd., which in turn is owned 100% by U.K. retailer Tesco. Dunnhumby USA manages data from Kroger's loyalty-card program to tailor offers to the retailer's customers and plan joint marketing programs with suppliers. Dunnhumby CEO Stuart Aitken said 95% of Kroger's sales growth during the past decade has come from existing customers, a testament to…

Best. Ice cream. Ever. #kroger #privateselection

Best. Ice cream. Ever. #kroger #privateselection

Apple Streusel Pie - Private Selection. You can't go wrong with a pie like this.  Ommmmnomnom

Apple Streusel Pie - Private Selection. You can't go wrong with a pie like this. Ommmmnomnom

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