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Should You Add Hashtags to Your Social Media Strategy in 2023?
In short, yes, hashtags continue to be a valuable tool in 2023. Hashtags aren’t a magic solution for your reach or engagement. But adding them to your posts & videos helps get your content in front of your ideal audience. AND... 👉 Hashtags do add context to your content & helps the algorithm understand what it’s about 👉Because # are important for context, it’s crucial to make sure yours are relevant so research them well 👉Hashtags give your content more opportunities to be discovered.