The 17 Famous Logos with a Hidden Meaning That We Never Even Noticed
The name Adidas is derived from that of its founder, Adolf Dassler. The company’s logo has changed over time, but it’s always included three stripes. The current configuration is three stripes at an angle which together form a triangle. This symbolises a mountain, which in turn represents the challenges which all sportsmen have to overcome.
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Confirmed by WWD this early morning, one of Hedi Slimane‘s first big acts as the new Creative Director for YSL will be changing the name of the French fashion house altogether. Slimane has decided to drop the “Yves” and add “Paris,” thus creating the new name of “Saint Laurent Paris.” Getting rid of the founder’s [...]
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