Personal branding strategy

Brand Strategy

How to Build a Brand on a Small Budget

Some of you asked me why Visual Expression was in red in my Complete Brand infographic. This is because both Brand Identity and Brand Presence are the most visible components of a brand. I have decided to expand on what Visual Expression means by diving deeper into these segments and showing their complete list of components. I hope this infographic helps you understand why your visual expression constitutes the largest customer touchpoint for any brand. Follow @kenny.kenray for more mind...

Personal Branding Pillars

Before you jump into the visual identity design portion of your branding, take some time to develop a comprehensive brand strategy. What is your brand vision? Who do you serve? What pain points do they have? What value are you offering to them that your competition does not?

Defining brand can be confusing and overwhelming. We use this brand formula (clarity + personality + connection) to take the mystery out of what is a brand.

Unlock your brand's personality with these adjective lists! Discover your brand's unique voice. #BrandPersonality #Branding #MarketingTips #Adjectives #BrandStrategy

Your personal brand = realizing your true identity. This is an incredible point in time where you can get paid for who you are, not just what you do.