Social media analytics infographic - tips to measure the effectiveness of your social media marketing. Originally this was an infographic posted by www.e-interactive... but was then posted in English by Raventools.com. What else would you add that you measure?
Calculating return on investment of your social media marketing campaign has never been an easy proposition. Some have found their magic formula, while others continue to tinker and adjust their funnels, while others still debate whether or not their social media efforts can be assigned a monetary value. Social ROI will look different for everybody, that's why the folks at Sumall have created this handy infographic-guide to help you get started.
The ROI of Social Media - Is social media marketing effective? That’s the question being asked as more and more businesses are investing in increasing amounts of social media marketing. With no standard means of measurement, there’s a wide variety of goals and metrics used to define the ROI of social strategies.