The ROI of Social Media - Is social media marketing effective? That’s the question being asked as more and more businesses are investing in increasing amounts of social media marketing. With no standard means of measurement, there’s a wide variety of goals and metrics used to define the ROI of social strategies.
Review of ineffective strategies for the employment of #SocialMedia to gain #Influence. Too many schools 'bury their heads' relative to social media. Ignoring or banning will not stop the use of social media. Kay
FINALLY! A Checklist for Social Media Marketing that Actually Helps