Social Media Strategy Goal Planning Tree *Mapping a #SocialMedia Strategic Plan Start social media planning like any other strategic plan. My favorite method is using a "Who > Why > What > How" model to build a cascading tree for "Scope > Mission > Goals > Tactics".
This is on the whiteboard in my classroom where I write our daily schedule. I found giant 8" Googly eyes and used my Cricut to cut vinyl letters from the Sesame Street Font cartridge. Made by Carrie Freeman