Bing – Decode Jay-Z The sheer scale and budget that went into this execution boggles the mind. By spreading the pages of rapper Jay-Z’s autobiography throughout American cities and on all manner of media to create both a real-life and virtual treasure hunt tied together by Bing’s online property, Droga5 New York created an experience and publicity dream, not to mention an awards magnet.
Jay Z is one of my favorite rapper's. He has made it as one of the biggest icon's in the music hip hop world. Some of my motivation as a producer, steams from some of the inspirational lyrics in his songs.
Dec 4, 1969 Jay-Z born Shawn Corey Carter in NY, grew up in Brooklyn's drug-infested Marcy Projects. He used rap as an escape, and appeared on Yo! MTV Raps in 1989. After selling millions of records with his own Roc-A-Fella label, Jay-Z created his own clothing line. He wed popular singer and actress Beyoncé Knowles in 2008.
Beyoncé and Jay Z 'split for a year amid claims of Rihanna affair'