CK One Summer 2016 Calvin Klein perfume - a new fragrance for women and men 2016

CK One Summer 2016 Calvin Klein perfume - a new fragrance for women and men 2016

La campagne du parfum CK One, photographiée par Steven Meisel en 1994

Kate Moss en 25 campagnes mode

La campagne du parfum CK One, photographiée par Steven Meisel en 1994

Chanel  BeStayBeautiful. Can't wait to bath my self in it ♡

Chanel BeStayBeautiful. Can't wait to bath my self in it ♡

The Non-Blonde: A Beauty And Perfume Blog The Non-Blonde

The Non-Blonde: A Beauty And Perfume Blog The Non-Blonde

Introducing Calvin Klein ck one gold , a limited-edition fragrance that is an unapologetic + unisex tribute to youth.

Ck one gold

Introducing Calvin Klein ck one gold , a limited-edition fragrance that is an unapologetic + unisex tribute to youth.

The cool colours of the text onto the cool colour of the ground suggests subtlety and allows the 'ck' to gently recede, creating a calming visual effect.  The large and bold text type blends well with the sea theme of the bottle, however, and the word 'summer' does not work too well as it is written in winter colours. I like the bubbly texture of the bottle surface, which implies that it is the scent of the ocean, as the consumer will instantly refer to it as ocean drops.

The cool colours of the text onto the cool colour of the ground suggests subtlety and allows the 'ck' to gently recede, creating a calming visual effect. The large and bold text type blends well with the sea theme of the bottle, however, and the word 'summer' does not work too well as it is written in winter colours. I like the bubbly texture of the bottle surface, which implies that it is the scent of the ocean, as the consumer will instantly refer to it as ocean drops.

Natalia Vodianova for Euphoria by Calvin Klein (circa 2006)--One of the first ad campaigns I ever fell in love with.  Largest online collection of perfumes - www.esme.co.in

Natalia Vodianova for Euphoria by Calvin Klein (circa 2006)--One of the first ad campaigns I ever fell in love with. Largest online collection of perfumes - www.esme.co.in

Pinterest
Search