Rachael A
More ideas from Rachael
One word, translating into 2, our eyes read back and forth between the two. The choice of words are perfect, showcasing the the adaptablity of the brand... its everyway

One word, translating into 2, our eyes read back and forth between the two. The choice of words are perfect, showcasing the the adaptablity of the brand... its everyway

use of existing copy to accompany advertisement material. creating a higher standard for the company than the old tales

use of existing copy to accompany advertisement material. creating a higher standard for the company than the old tales

Using the viewers knowledge of the 'expect the unexpected' terms. clever, humorous

Using the viewers knowledge of the 'expect the unexpected' terms. clever, humorous